Vol. 2 No. 2 (2025): Oikonomia-February

Vol. 2 No. 2 (2025): Oikonomia-February

Edition Vol. 2 No. 2 (2025): Oikonomia-February

Title Oikonomia-February

Release 6 February 2025

Article 10 Papers

# Articles

Employee Experience as a New Strategy to Improve Employee Performance and Retention

Muhammad Fatkhurohman Albashori

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Bridging Between Financial Performance and Government Performance: The Role of Public Sector Accounting in Realizing Good Governance

Wahyu Setyawan

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Effectiveness of Content Marketing in Attracting Generation Z Consumer Loyalty

Johni Eka Putra, Nuraida Wahyu Sulistyani, Fahad Ramadhan, Hilman Hidayat

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Influence Profitability, Solvability, Liquidity and Credit Risk on Stock Price

Juan Graceo, Eny Purwaningsih

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Transfromation of Traditional Marketing Strategy to Digital ; Challenges and Opportunities for Retailers

Petrus Loo

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Infrastructure Development Inequality: When Big Projects Sacrifice Local Acess

Loso judijanto, Suharto Suharto, Kukuh Lukiyanto, Helmi Ali, Wahyu Sri Atutik, Maria Yosefina Meinadia Sekar Kinanti Aswirawan

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Hybrid Working: Challenges and Opportunities in Managing Employee Performance in the Age of Flexible Working

Effiyaldi Effiyaldi, Setyowati Subroto, Maulid Sakaria

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Factors Affecting Audit Opinions in Companies Listed on the Indonesia Stock Exchange

Fitri Yani Jalil, Triana Meinarsih, Dian Widyantini, Andi Andi

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The Effectiveness of Content-Based Marketing Campaigns in Attracting Gen Z Consumers

Danis Maulana, Devi Yuliantina, Ristanti Akseptori, Andriya Risdwiyanto

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Digital Economic Revolution: The Role of Internet of Things (IoT) And Artificial Intelligence (AI) in Business Management and Accounting

Muhammad Umar A

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